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Stay connected to the school and fellow alumni
The Nicholas School hosts events throughout the year, both stateside and internationally, to bring together alumni of different ages and career stages to connect professionally and personally. In addition to our annual alumni reunion on campus, regional groups and networking socials offer great ways to connect. To stay connected and hear about events, visit our news and events website, and be sure to register and update your information on the Duke Alumni Association (DAA) network.
This course is designed to give environmental professionals the necessary tools to write a successful and comprehensive Communications Plan. These plans can be used internally, to manage change or initiatives within an organization, or externally to communicate a message to stakeholders and/or the public.
Students will engage in the process of developing a full Communications Plan, including identifying stakeholders and appropriate media, crafting messages, and evaluating the success of the communications delivery. As part of the course portfolio, students will also craft two media pieces, an Op/Ed and a short article targeted to a specific stakeholder group. Students will receive individual and group feedback on their portfolio, with the goal of writing powerful, concise, and professional text.
This course is seven weeks in length and is taught in an entirely online, distance learning format, with both asynchronous and synchronous portions. No campus visits are required. For Weeks 1-4, and Week 6, we will offer 1 time each week that you will interact with instructors and classmates via WebEx. In week 5, you will have the chance to meet individually with the Instructor to discuss your Plan. During the sixth week, you will present a brief overview of your Communications Plan to the group, and will submit your final work by the end of week 7.Note: WebEx days and times are determined by instructor and student availability. Student availability will be elicited by a poll several weeks before course start.