The 4-forces analytical method

4-forces framework

It is next to impossible to solve a problem you don’t understand.  In this clip, Dr. Jesko von Windheim, Professor of the Practice of Environmental Innovation and Entrepreneurship, discusses the 4-forces analytical framework: a tool developed to describe the societal forces that shape issues.  This framework can be used to develop a deep understanding of environmental issues.  The 4-forces framework (developed by Martin Doyle and von Windheim) is adapted from the Porter five forces model used in business.

The lecture is available in the following formats:
Audio podcast (highlights) (15 min).
Video podcast (highlights) or download (15 min).

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